GoHighLevel LevelUp Summit 2026: Dates, Speakers, Tickets & Complete Guide

: Nicholas Papp
: September 5, 2026

The GoHighLevel LevelUp Summit 2026 is coming to the Hilton Anatole in Dallas, Texas from October 26–29, with Encore Day on October 30.

I’ve attended every LevelUp since 2022, and I’ll be back again this year.

As the event gets close, I’m sharing the latest event details, speakers, discounted ticket information, and what I’ve learned from attending LevelUp year after year – including why I’ve seen this event become a turning point for some of the people who attend.

Planning to attend? You can use our official GHLCentral link to view the discounted ticket options currently available through HighLevel.

GoHighLevel LevelUp Summit 2026: Event Details at a Glance

LevelUp Summit 2026 - Event Details

Event Details	LevelUp Summit 2026
Event	GoHighLevel LevelUp Summit 2026
Dates	October 26–29, 2026
Encore Day	October 30, 2026
City	Dallas, Texas
Venue	Hilton Anatole
Address	2201 N Stemmons Fwy, Dallas, TX 75207
Organizer	HighLevel
Format	In-person
Tickets	Get ticket information

What Is the GoHighLevel LevelUp Summit?

The GoHighLevel LevelUp Summit is HighLevel’s flagship annual in-person event for its users and the wider business ecosystem around the platform.

It brings together agency owners, SaaS entrepreneurs, marketers, creators, technology partners, and HighLevel users for keynote presentations, product announcements, education, exhibitors, networking, and community events.

But after attending every LevelUp since 2022, I’ve found that some of the most valuable moments often happen outside the formal sessions.

They happen in hallway conversations, over coffee, at exhibitor booths, during dinners, and when you finally meet someone you’ve only known online.

That community side of LevelUp is one of the biggest reasons I keep going back.

You can find HighLevel’s current event information on the official LevelUp Summit website.

When Is GoHighLevel LevelUp Summit 2026?

GoHighLevel LevelUp Summit 2026 takes place Monday, October 26 through Thursday, October 29, 2026.

An additional LevelUp Encore Day takes place Friday, October 30.

If you’re planning to attend Encore Day, remember that extra day before booking your flight home from Dallas.

HighLevel maintains the current dates and event information on the official LevelUp website.

Where Is LevelUp Summit 2026?

LevelUp Summit 2026 is being held at the Hilton Anatole in Dallas, Texas.

The address is:

Hilton Anatole
2201 N Stemmons Fwy
Dallas, TX 75207

This will be LevelUp’s second year at the Hilton Anatole.

And if you’ve been following LevelUp for a while, that venue change tells you something about how much this event has grown.

From The Statler to the Hilton Anatole: Watching LevelUp Grow

When I started attending LevelUp, the event was held at The Statler in downtown Dallas.

The Statler had a distinctive atmosphere, and I have plenty of great memories from the LevelUp events held there.

But HighLevel was growing.

The community was growing.

And LevelUp was growing with it.

In 2025, LevelUp moved from The Statler to the Hilton Anatole for the first time.

It was a noticeable change in scale.

In my experience, the Hilton Anatole proved to be an excellent venue for the larger event. It gave LevelUp much more of the feel of a major industry conference while still keeping the HighLevel community together in one place.

LevelUp returns to the Hilton Anatole in 2026 for its second year.

Having attended the Summit over multiple years, it has been fascinating to watch that evolution firsthand.

Who Is Speaking at GoHighLevel LevelUp Summit 2026?

HighLevel has announced a strong keynote lineup for GoHighLevel LevelUp Summit 2026, led by Daymond John, founder and CEO of FUBU and star of Shark Tank.

Other announced keynotes include Neil Patel, Ryan Deiss, Billy Gene, Adley Kinsman, and Trent Shelton.

HighLevel has also announced Carly Meyers and Matt Deseno as Encore Day keynote speakers.

Because HighLevel can continue adding speakers as the event approaches, check the official LevelUp 2026 speaker lineup for the current list before making your decision based on a particular speaker.

Daymond John

Daymond John is the founder and CEO of FUBU and is widely known as one of the investors on Shark Tank.

His addition gives LevelUp 2026 a major mainstream entrepreneurial keynote and adds a broader business-building perspective to a lineup already strong in marketing, content, sales, and digital growth.

Neil Patel

Neil Patel is one of the most recognizable names in SEO and digital marketing.

For the agency owners, marketers, consultants, and online entrepreneurs attending LevelUp, his appearance comes at a particularly interesting time.

Search is changing quickly.

Traditional Google SEO now exists alongside AI-powered search, answer engines, generative AI, and new ways for people to discover businesses and brands.

That makes the future of search and digital marketing especially relevant for the LevelUp audience.

Ryan Deiss

Ryan Deiss is a well-known digital marketing entrepreneur and educator whose work has influenced marketers, agencies, and online business owners for years.

His appearance is especially relevant to the LevelUp audience because of the event’s strong focus on marketing systems, customer acquisition, automation, and business growth.

Billy Gene

Billy Gene is an entrepreneur and marketer known for his work in advertising, sales, marketing, and entrepreneurship.

Those topics are a natural fit for an event filled with agency owners and business builders.

Billy Gene has also been part of my own LevelUp experience in previous years, so seeing him return to the stage in 2026 adds some continuity as the event itself continues to evolve.

Adley Kinsman

Adley Kinsman is an entrepreneur and content creator known for her work in social media and viral content.

Her inclusion is also interesting because it reflects something I’ve watched happening within the HighLevel ecosystem.

HighLevel is no longer relevant only to traditional marketing agencies.

Creators, coaches, consultants, educators, and personal brands increasingly need CRM, automation, audience management, sales, and marketing technology alongside their content.

Trent Shelton

Trent Shelton is a bestselling author, speaker, and performance and purpose coach known for helping people build success without losing fulfillment in the process.

His message fits well with the broader entrepreneurial side of LevelUp, where the conversation often goes beyond tactics and into how people build sustainable businesses and lives.

More LevelUp 2026 Speakers

HighLevel has announced additional speakers from across marketing, agencies, SaaS, entrepreneurship, sales, AI, content, and business growth.

Check the official LevelUp website for the latest speaker lineup.

What Is LevelUp Encore Day?

LevelUp Encore Day is an additional day following the main LevelUp Summit.

For 2026, Encore Day takes place Friday, October 30.

HighLevel currently identifies Carly Meyers and Trent Shelton among the Encore keynote speakers.

Because Encore is separate from the main event schedule, check HighLevel’s official Encore information for current access, ticket, schedule, and other details before making your travel arrangements.

What Can You Expect at LevelUp Summit 2026?

You can expect a mix of keynote presentations, business education, HighLevel product information, networking, exhibitors, and opportunities to meet people throughout the HighLevel ecosystem.

HighLevel is also using LevelUp to discuss where the platform is heading next. You can see the company’s current description of the 2026 event on the official LevelUp website.

For serious HighLevel users, that matters.

Changes to the platform can influence how agencies deliver services, how SaaS entrepreneurs package products, how businesses automate customer journeys, and what new services become possible.

But after attending for several years, I’d encourage you not to think about LevelUp purely as a product-announcement event.

There’s another side to it.

My LevelUp Story: Attending Every Year Since 2022

One reason I can give you a different perspective on LevelUp is that I’ve been coming to Dallas for the event since 2022.

I’ve watched LevelUp grow.

I’ve watched HighLevel change.

And I’ve watched people I originally met through these events grow their businesses along the way.

I’ve experienced that growth myself, including being recognized at the Awards Ceremony for the first time last year.

LevelUp 2022: The Year I Went All In

My first LevelUp Summit came in 2022, only a few months after I attended the inaugural SaaSpreneur Mastermind in Dallas.

That earlier experience had been a turning point for me. It was around this time that I decided to go all in on HighLevel, so arriving at LevelUp felt like another step forward.

I still remember the energy.

The production, stage, parties, and evening events gave it an almost Las Vegas-style atmosphere.

But the lasting part for me was the people.

It was around this point that HighLevel began feeling like much more than software.

LevelUp 2023: AI Arrives, But the Relationships Stick

When I returned for LevelUp 2023, something else was becoming impossible to ignore:

AI.

You could already see how quickly artificial intelligence was becoming part of HighLevel and how much potential it had to change the way agencies and entrepreneurs worked.

I also spent more time exploring the exhibitors and meeting businesses building products and services around the HighLevel ecosystem.

But once again, some of my strongest memories were about people.

I reconnected with friends from the previous year, met new people throughout the event, and discovered that some of the best conversations happened outside the formal sessions.

That’s something I’ve learned about LevelUp:

Don’t underestimate the hallways, dinners, parties, and conversations between sessions.

LevelUp 2024: The Ecosystem Gets Bigger

By 2024, LevelUp was clearly becoming much more than a software user conference.

Innovation and automation were major themes, but so was community-driven growth.

People weren’t simply coming to Dallas to hear what was new in HighLevel.

They were learning from one another, sharing what was working, discovering new tools, and building businesses around an increasingly large ecosystem.

That peer-to-peer side of LevelUp became one of the things I valued most.

2024 would also become the final LevelUp Summit at The Statler before the move to a considerably larger venue.

LevelUp 2025: A New Venue and the Creator Era

LevelUp 2025 felt different from the moment I arrived.

For the first time, the event had moved from The Statler to the Hilton Anatole.

In my experience, it was an excellent move.

The Anatole gave the growing event considerably more space while still keeping the HighLevel community together.

But something else caught my attention.

Everywhere I looked, I saw tripods, microphones, cameras, ring lights, and people creating content.

The HighLevel community was increasingly becoming a creator community as well as an agency and SaaS community.

AI was obviously one of the major technology stories.

But my biggest takeaway wasn’t really about AI.

It was about people.

Ideas discussed in sessions continued into hallway conversations.

Hallway conversations became collaborations.

People arrived in Dallas with ideas and left with plans.

That’s one of the things I’ve found difficult to reproduce online.

LevelUp 2026: Back to Dallas

And now we’re doing it again.

LevelUp returns to the Hilton Anatole October 26–29, 2026, followed by Encore Day on October 30.

It will be my fifth LevelUp Summit.

I’m particularly interested in seeing what happens next with AI, creators, automation, and the increasingly diverse HighLevel ecosystem.

If you’re coming to Dallas, come find me and say hello.

The Biggest Thing I’ve Seen Happen After LevelUp

One of my biggest takeaways from attending LevelUp year after year isn’t actually something that happens during the event.

It’s what happens afterwards.

I’ve watched people come to LevelUp, meet the community, see what other entrepreneurs are building, get exposed to new ideas and possibilities, and then go home different.

There isn’t one session, speaker, or announcement I can point to as the reason.

The common denominator I’ve noticed is much simpler:

They decide to go all in.

I’ve seen people stop treating their business like something they’re experimenting with and start treating it like something they’re going to make happen.

Then I watch what happens over the following year.

They launch the thing they had been talking about.

They start creating content.

They build the agency.

They develop the SaaS offer.

They become more visible in the community.

They form partnerships.

They show up again the following year with a completely different business – and sometimes as a completely different person.

Not everyone who attends a conference is going to experience some dramatic transformation, of course.

Buying a ticket doesn’t build a business for you.

But there’s something powerful about spending several days around people who are building, experimenting, succeeding, failing, sharing ideas, and moving forward.

Sometimes seeing what’s possible – and meeting the people who are actually doing it – is enough to change the way you think about what’s possible for yourself.

I can relate to that personally.

My own first LevelUp came in 2022, just months after the inaugural SaaSpreneur Mastermind in Dallas. That was the period when I made my own decision to go all in on HighLevel.

Since then, I’ve watched other people make versions of that same decision.

And I’ve watched many of them make it happen.

For me, that’s become one of the most interesting parts of returning to LevelUp each year.

You don’t just see who’s there.

You get to see who they’ve become since the last time you saw them.

If you’ve been thinking about attending LevelUp this year, maybe this is the year you experience it for yourself.

I’ll be back in Dallas, and I’d love to see you there.

Is GoHighLevel LevelUp Summit Worth Attending?

If HighLevel plays a meaningful role in your business, I think LevelUp is worth serious consideration.

And I’m not basing that recommendation on an event description.

I’ve attended every LevelUp since 2022.

The speakers, sessions, and HighLevel announcements are part of the value, but the reason I continue returning goes beyond what happens on stage.

It’s the concentration of people.

For several days, you’re surrounded by agency owners, entrepreneurs, SaaS builders, marketers, creators, developers, HighLevel team members, exhibitors, and people trying to solve many of the same business problems you are.

A conversation over coffee can introduce an idea.

Someone sitting next to you can show you how they solved something you’ve been struggling with.

A person you’ve known online for several years can become a real-world business relationship.

And you can meet the people behind products and companies you previously knew only through a screen.

You can watch presentations online.

That human side is much harder to replicate.

Who Should Attend LevelUp Summit 2026?

LevelUp makes the most sense for people who use HighLevel or have a meaningful reason to understand the business ecosystem surrounding it.

Agency Owners

If you run a marketing, advertising, web, or digital agency using HighLevel, LevelUp puts you in the same building as other agency owners facing many of the same challenges.

SaaS Entrepreneurs

HighLevel’s SaaS capabilities have created an ecosystem of entrepreneurs building their own offers around the platform.

Meeting other SaaS operators can be particularly useful when working through positioning, acquisition, onboarding, automation, retention, and scale.

Coaches and Consultants

You don’t need to operate a traditional agency to benefit from LevelUp.

Coaches and consultants increasingly use HighLevel for CRM, marketing automation, funnels, calendars, payments, communities, courses, and customer communication.

Content Creators and Digital Entrepreneurs

This is an area I’m particularly interested in.

HighLevel has expanded well beyond its traditional agency roots.

Creators and digital entrepreneurs increasingly need the same infrastructure agencies have used for years: CRM, funnels, email, SMS, automation, communities, courses, payments, AI, and customer management.

What I saw at LevelUp 2025 suggested that this part of the HighLevel community is only getting bigger.

HighLevel Power Users

If HighLevel is central to your business, LevelUp gives you an opportunity to learn where the platform is going while meeting other people pushing it in directions you may not have considered.

New to HighLevel? Start Before LevelUp

You don’t need to be an experienced HighLevel user to attend LevelUp.

In fact, if you’re considering HighLevel and planning to attend the Summit, I’d recommend getting familiar with the platform before you arrive. That way, the product announcements, strategies, conversations, and sessions will make a lot more sense.

GHLCentral offers an extended 30-day HighLevel trial, giving you time to explore the platform before LevelUp and see how it could fit your business.

What First-Time LevelUp Attendees Should Know

If 2026 will be your first LevelUp Summit, here’s the advice I’d give you after attending every year since 2022.

Don’t Treat It Like Four Days of Presentations

The sessions matter.

But don’t spend the entire event moving from chair to chair.

Some of your best opportunities may happen outside the sessions.

Know Why You’re Going

What would make the trip worthwhile for you?

Learning? Finding partners? Meeting agency owners? Discovering technology? Meeting people you’ve known online? Understanding where HighLevel is going?

Knowing what you want makes it easier to decide where to spend your time.

Talk to People

Almost everyone around you has made the decision to travel to Dallas because they have some connection to HighLevel.

You already have a conversation starter.

Ask people what they’re building.

Explore the Exhibitors

I’ve found the exhibitor side of LevelUp increasingly interesting as the HighLevel ecosystem has grown.

Don’t just collect brochures.

Talk to the people building the products.

Don’t Over-Schedule Yourself

Leave room for conversations you didn’t plan.

They may turn out to be more valuable than something you did.

Follow Up After Dallas

Meeting someone isn’t the outcome.

Connect while the conversation is still fresh and follow up after LevelUp.

Some of the value of attending can continue months or even years after everyone goes home.

Get Your GoHighLevel LevelUp Summit 2026 Tickets

Ready to join us in Dallas?

GoHighLevel LevelUp Summit 2026 takes place October 26–29 at the Hilton Anatole, followed by Encore Day on October 30.

Use the GHLCentral link below to view the current ticket information and discounts directly through HighLevel.

Your ticket purchase is completed through HighLevel’s LevelUp website.

And if you join us, come find me at the Hilton Anatole and say hello.

GoHighLevel LevelUp Summit 2026 FAQs

What is the GoHighLevel LevelUp Summit 2026?

GoHighLevel LevelUp Summit 2026 is HighLevel’s annual in-person event for its users, agency owners, SaaS entrepreneurs, marketers, creators, partners, and the wider HighLevel community. The event combines keynote speakers, business education, HighLevel product information, networking, exhibitors, and community events in Dallas.

When is the GoHighLevel LevelUp Summit 2026?

GoHighLevel LevelUp Summit 2026 takes place October 26–29, 2026. An additional Encore Day takes place Friday, October 30.

Where is GoHighLevel LevelUp Summit 2026?

GoHighLevel LevelUp Summit 2026 is being held at the Hilton Anatole at 2201 N Stemmons Fwy in Dallas, Texas.

Is LevelUp Summit 2026 in Dallas?

Yes. LevelUp Summit 2026 takes place in Dallas, Texas, at the Hilton Anatole.

Who is speaking at GoHighLevel LevelUp Summit 2026?

HighLevel has announced Daymond John, Neil Patel, Ryan Deiss, Billy Gene, Adley Kinsman, and Trent Shelton as keynote speakers for LevelUp Summit 2026. Carly Meyers and Matt Deseno have been announced as Encore Day keynote speakers. Check the official LevelUp website for the current lineup.

Are there discounts for GoHighLevel LevelUp Summit 2026 tickets?

Yes. Discounted ticket options for GoHighLevel LevelUp Summit 2026 are available through the GHLCentral affiliate link. You can view the current discounted LevelUp ticket options here. Pricing and availability can change as the event approaches, so check our HighLevel affiliate discount ticket page for the current offer.

What is LevelUp Encore Day?

LevelUp Encore Day is an additional event day following the main LevelUp Summit and takes place Friday, October 30, 2026. Check HighLevel’s official Encore information for current access, ticket, and schedule details.

Who should attend the GoHighLevel LevelUp Summit?

LevelUp is particularly relevant to HighLevel agency owners, SaaS entrepreneurs, marketers, consultants, coaches, content creators, digital entrepreneurs, technology partners, and serious HighLevel users.

Do I need to be a HighLevel customer to attend LevelUp Summit?

You don’t need to be an experienced HighLevel user to benefit from LevelUp. If you’re new to the platform, ⁠starting a 30-day HighLevel trial before the event can help you become familiar with the software and better understand the product announcements, strategies, and conversations at the Summit.

Is the GoHighLevel LevelUp Summit worth attending?

In my experience attending every LevelUp since 2022, the event’s value extends beyond presentations and product announcements. I’ve found the relationships, conversations, introductions, and opportunity to spend several days around other people building businesses within the HighLevel ecosystem to be some of the strongest reasons to attend.

Is 2026 the first LevelUp Summit at the Hilton Anatole?

No. LevelUp moved from The Statler in downtown Dallas to the Hilton Anatole in 2025. GoHighLevel LevelUp Summit 2026 is the event’s second year at the Hilton Anatole.

Has LevelUp always been held at the Hilton Anatole?

No. Previous LevelUp Summits were held at The Statler in downtown Dallas before the event moved to the Hilton Anatole in 2025.

What happens at the GoHighLevel LevelUp Summit?

LevelUp combines keynote presentations, business and marketing education, HighLevel product information, exhibitors, networking, Q&A opportunities, and community events. Based on my experience at previous Summits, a significant part of the value also comes from informal conversations and relationships formed outside the scheduled sessions.

Is LevelUp only for GoHighLevel agency owners?

No. While agencies remain an important part of the HighLevel community, LevelUp also attracts SaaS entrepreneurs, marketers, consultants, coaches, creators, technology providers, and other entrepreneurs using HighLevel.

What should a first-time LevelUp attendee know?

First-time LevelUp attendees should arrive with a clear idea of what they want from the event while leaving room for unplanned conversations. After attending every year since 2022, my advice is not to spend the entire event moving from presentation to presentation – the relationships you build between sessions can be just as valuable.

How can I buy GoHighLevel LevelUp Summit 2026 tickets?

You can get GoHighLevel LevelUp Summit 2026 ticket information here through GHLCentral’s affiliate link to HighLevel’s LevelUp website. Your ticket purchase is completed through HighLevel.

Is GHLCentral the official HighLevel website?

No. GHLCentral is an independent resource covering GoHighLevel, the HighLevel ecosystem, software, events, updates, and community. GHLCentral is not owned or operated by HighLevel.

Has GHLCentral attended LevelUp before?

Yes. I’ve attended every LevelUp since 2022 and have covered the event through GHLCentral with firsthand experiences, guides, interviews, product announcements, exhibitor coverage, photos, videos, and recaps.

See You at GoHighLevel LevelUp Summit 2026

When I think back to my first LevelUp in 2022, it’s interesting to see how much has changed.

HighLevel has changed.

The businesses being built around it have changed.

The community has expanded.

LevelUp outgrew The Statler and moved to the Hilton Anatole.

AI went from an emerging conversation to something influencing almost every corner of digital business.

Creators have become an increasingly visible part of the HighLevel ecosystem.

And I’ve watched people I first met at these events decide to go all in – and then watched what they built afterward.

But one thing hasn’t changed for me.

The people are still one of the best reasons to go.

If you’re thinking about joining us in Dallas, get the current ticket information here:

See you in Dallas.